OBJECTIVES
  • Know the theoretical foundations that explain the different cultural perceptions of the world, the relationships between people, time and the environment.
  • Understand how these different perceptions affect the field of “International Business”, “international relations”, etc. and seriously affect business results.
  • Acquire the necessary intercultural competencies to interact in a multinational environment successfully.
  • Learn to convey those skills through different training strategies and techniques.
  • Learn to correctly interpret the signals and how to interact with people and groups from different cultural contexts.
  • Know the current situation of the “cross-cultural management and communication” industry.
  • Know how intercultural communication consultants interact with various “stakeholders” (corporations, institutions, “partners”, etc.)
  • Examine the latest training techniques and cross-cultural learning resources available.
  • Learn to design a “cross-cultural training Programme”.
  • Have confidence and competence to develop a “cross-cultural training” to senior executives.
  • Be able to successfully lead international projects with multicultural work group.
  • Discover how cultural factors affect the resorts of motivation from people and thus be able to draw maximum performance of multicultural teams.
  • Understand how different cultural perceptions affect the design of international marketing campaigns.
  • Learn to promote, evaluate and identify the ROI from “cross-cultural training.”
  • Explore the importance of intercultural communication in the world of “coaching.”
  • Acquire intercultural leadership skills.
  • Know the peculiarities affecting the work of virtual teams and how to get the best possible performance.
  • Be able to solve the difficulties experienced by expatriates for its cultural adaptation and know the details of the relocation of the world executives of large corporations.
  • Apply intercultural competence as a critical success factor for international negotiations.
  • Know the conflicts that can arise from the interaction of different cultures and learn the most modern techniques of mediation and conflict resolution.
  • Learn first hand the cultural peculiarities of countries like China, India, Brazil, Russia, USA which affect the way business is done with people / companies from these countries.